Trade Marketing Manager – On Premise

HRINC (Cambodia) Co., Ltd Job location: Phnom Penh

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Job Overview
# Hiring1
Job TypePermanent Job
Exp. LevelManagement
Job FunctionOthers
IndustryFood and Beverages
Preferred ApplicantLocal
Required LanguageKhmer , English
DeadlineAug 13, 2025
LocationPhnom Penh
Responsibilities and Duties
  • This role covers the GT – ON Premise and the MT – On Premise Channel
  • Have a robust understanding of the shopper in the off-trade, competitor activities, and bring that perspective to develop aggressive trade and consumer promo activities that drive sales push and pull.
  • Propose a trade and consumer promotion plan, review with RSM/ASM’s feedback, develop control mechanisms, governance, and communicate to the IT department to upload all programs in the i-Order system.
  • Weekly meeting with RSM/ASM, track program and feedback, monitor spend actual vs. target by region/key cities
  • Work closely with the GM for trade POS items, Visual, and artwork approval by the GM based in Thailand
  • Track record all POSM/Premium items, report monthly basis to the Marketing manager
  • Analyze data from the i-Order system for all trade programs vs. volume target, # of outlets, channel focus, ensure 100% compliance
  • Develop a proposal trade program, issue a memo for approval, attach with P&L, cost per case evaluation to the Marketing manager.
  • Manage the implementation of trade marketing standardized processes, tools, and administrative activities (including approvals) for the smooth execution of trade marketing activities
  • Competitor tracking report weekly, price, promotion, and event.
  • Maintain strong positive relations with Sales, Marketing, Supply Chain, Finance, and Warehousing teams.
  • Manage and control agencies, cost proposal for all outlet activation, such as off-trade roadshows, displays, etc.
  • Provide coaching, counseling, and handling employee discipline when needed
  • Host weekly meetings with team members and the distributor
  • Performance KPIs setting, monitoring achievement, mid-year review with team members, and end-of-year performance appraisal
  • Communicate the Company’s related policies and procedures to team members to ensure compliance is in place
  • Products will range from Beer, non-alcoholic beverages, Spirits, etc.
Qualifications and Skills
  • Excellent interpersonal and communication skills to interact with customers, vendors, and coworkers professionally.
  • Strong persuasion skills: Ability to influence others' decision-making or persuade others to change their minds or behavior.
  • Excellent Time Management Skills - able to be proactive and take initiative.
  • Excellent organization and coordination skills. Able to manage priorities and routine functions effectively and efficiently
How to Apply
NamePHATSE Saosreya
TitleRecruitment Coordinator
Phone Number+855 977130335 / +855 967577717
EmailPHATSE.Saosreya@hrinc.com.kh
AddressHouse #10, Street 242, Sangkat Chaktomuk, Khan Daun Penh, Phnom Penh, Cambodia.
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