To drive brand dominance in the bedding and office furniture sectors by converting digital engagement into measurable sales growth. This role focuses on optimizing the customer journey from the first click to the final showroom visit or B2B inquiry.

Reports to: Marketing Manager

Lead Generation & Sales Conversion:

• Transform social media platforms (Facebook, TikTok, YouTube and the company website) from information hubs into active sales funnels.
• Implement and oversee E-commerce strategies to increase direct online sales volume.

Strategic Planning:

• Develop and execute monthly digital marketing calendars aligned with seasonal promotions.
• Align digital campaigns with B2B sales goals for office furniture and premium bedding products.

Content & Campaign Oversight:

• Supervise the creation of high-quality visual content (photography and video) that highlights product comfort and ergonomics and its uniqueness.
• Monitor daily ad performance (Reach, Engagement, and Conversion) and adjust budgets to ensure high ROI.

Market Intelligence:

• Conduct weekly competitor audits on pricing and digital presence within the Cambodian furniture and home decor market.
• Analyze daily sales data to identify which digital channels are driving the most revenue.

Reporting:

• Provide weekly "Insight vs. Action" reports to the Marketing Manager, offering clear recommendations based on data trends.
• Perform other tasks assigned by line manager.

• Experience: 3–5 years in Digital Marketing or E-commerce (experience in retail, home furniture, or luxury goods is a plus).
• Education: Bachelor’s degree in marketing, Business, or a related field.
• Proficiency in Meta Business Suite, Google Analytics, and basic E-commerce CMS management.
• Strong interpersonal skills with the ability to coach a team and manage internal "employee discipline" and morale.
• Fluent in Khmer; strong professional English capabilities are a priority for reporting and partner coordination.
• A positive, solution-oriented mindset; ability to work flexible hours to monitor campaign performance during peak evening/weekend shopping times.