Brand Marketing Manager

HRINC (Cambodia) Co., Ltd Job location: Phnom Penh

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Job Overview
# Hiring1
Job TypePermanent Job
Exp. LevelManagement
Job FunctionMarketing
IndustryManufacturing
Preferred ApplicantLocal
Required LanguageKhmer , English
DeadlineApr 15, 2026
LocationPhnom Penh
Job Summary

The Brand Marketing Manager will lead the strategic marketing efforts for a diverse portfolio of our world-class brands. He/she will be responsible for the growth of our leading global brand in ergonomic office furniture, alongside our luxury bedding brands. The key focus will be driving high-volume retail traffic to our showroom.

Responsibilities and Duties

1.Strategic Brand & Portfolio Management

  • Develop distinct marketing personalities for office furniture vs. the Bedding Portfolio.
  • Ensure the brand narrative is consistently communicated and justified for premium pricing.
  • Protect and grow the brand equity of international partners.

2.Channel & Modern Trade Strategy

  • Showroom Excellence: Manage the visual and experiential quality of our dedicated showroom.
  • B2B Support: Create high-quality sales enablement tools (catalogs, case studies, and corporate presentations) to support sales team.

3.Digital & Performance Marketing

  • Lead the strategy for social media platforms to reach target customers.
  • Oversee digital lead generation campaigns to funnel prospects to the sales teams.
  • Lead the planning and implementation of brand-specific marketing campaigns to boost top-of-mind awareness and meet monthly sales KPIs.

4.Public Relations & Networking

  • Organize product launch events and Architect & Designer (A&D) networking events to position our brands as industry leaders.
  • Coordinate with influencers who align with a premium, professional lifestyle.
  • Work closely with sales, product development, supply chain, and finance teams to align marketing initiatives with overall business objectives.

5.Training and Development

  • Conduct regular training sessions for marketing team to enhance skills and product knowledge.
  • Foster a culture of continuous improvement and high performance within the marketing teams.
  • Reporting: Provide regular reports to line manager.
  • Perform other tasks assigned by the line manager.
Qualifications and Skills
  • Bachelor’s degree in business, Sales/Marketing, or a related field.
  • Experience: Brand Marketing with 10+ years of experience and a proven track record in the Retail and furniture sectors. Expert in driving brand growth and long-term strategic development.
  • Leadership: Experience managing a team of designers, content creators, and digital specialists.
  • Language: Native-level Khmer and professional-grade English.
  • Mindset: A mix of creative ability for bedding and a structured, technical approach for office furniture.
How to Apply
NameTHIV Sophoeun
TitleRecruitment Consultant & BD Manager
Phone Number+855 93300056 / +855 14700056
Emailthiv.sophoeun@hrinc.com.kh
AddressThe Edge Phnom Penh, House No. A9-A10, Ayasmayan East Street (St. 139), Phum 1, Sangkat Sras Chork, Khan Daun Penh, Phnom Penh
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