General responsibilities

• Lead development MT and Ecommerce strategy.
• Provide guidance in translating strategy into impactful programs to achieve defined business objectives.
• Manage and monitor budget investment in MT and Ecommerce platform
• Drive offtake and well-managed trade inventory to reach target set.
• Lead the development and execution of above the line marketing campaigns and go-to-market activities, including in-store promotional initiatives.
• Drive monitoring of target achievements/return on investment and the effectiveness of trade marketing programs executed.
• Lead the preparation of sales, trade inventory and price index reports and analysis for decision making
• Develop category-specific strategies and budgets in consultation with internal stakeholders (e.g. Field Sales, Business Development,
• Client Management, Customer Account Management, Field Marketing), ensuring alignment with sales strategies, marketing initiatives, etc.
• Build and maintain relationships with clients and vendors to ensure
• effective execution of trade marketing plans.

Leadership responsibilities

• Manage and oversee team’s delivery of team/function goals to drive execution against goals set
• Drive and manage learning and development of team in the area of Brand Management and behaviors to achieve team/function goals
• Drive self-learning and improvement in the area of Brand Management and behaviors as part of continuous learning

• Demonstrate advanced knowledge and understanding of the business and industry, including product categories and channels.
• Proven capabilities in marketing planning, market research and demand forecasting, as well as a deep understanding of customer needs and client marketing needs.
• Demonstrate advanced research and analytical skills.
• Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint).
• Demonstrate fluency in English (both written and spoken)
• Demonstrate fluency in English, both written and spoken
• Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint
• Degree or professional qualification in Marketing/Economics/Business Administration or a related discipline
• Master’s in marketing/economics/business administration will be an added advantage
• Minimum two- or three-years’ experience in a similar role
• Minimum three to five years’ experience in a managerial capacity.