A Sales and Marketing Officer for medical laboratory services bridges the gap between the lab and its clients, focusing on sales, marketing, and client relationship management.  

This role is proactive and results-driven, essential for growing the laboratory’s client base and enhancing its presence in the healthcare community.

• Sales: Identify and pursue leads, present lab services, achieve sales targets, and maintain records.  
• Marketing: Support campaigns, distribute materials, attend events, manage online presence, and analyze market trends.  
• Client Relations: Build relationships, provide customer service, gather feedback, and act as a liaison.  
• Market Awareness: Stay updated on industry trends, competitor activities, and regulations.  

• Sales & Marketing: Strong sales, negotiation, and presentation abilities.  
• Communication: Excellent verbal, written, and interpersonal skills.  
• Organization: Effective time management and administrative skills.  
• Industry Knowledge: Understanding of medical lab services andthe healthcare sector.  
• Customer Service: Ability to ensure client satisfaction and address concerns.