SNS (Social Media Marketing)

• Develop and manage the company’s social media strategy across Facebook, TikTok, Instagram, YouTube, and other relevant platforms.
• Create and schedule engaging posts (photos, videos, reels, stories) to promote products, campaigns, and store events.
• Monitor and analyze engagement data, follower growth, and ad performance to optimize future content.
• Respond to followers’ comments and messages to maintain positive customer relationships.
• Make content and collaborate with graphic designers to ensure a consistent brand identity.

Live Stream Marketing

• Plan and execute regular live streaming sessions to promote products, highlight promotions, and interact with customers in real time.
• Prepare product scripts, live show flow, and talking points for the host.
• Coordinate with the Sales Manager and store teams to ensure products shown are available and updated.
• Track viewer engagement, comments, and conversion rates to evaluate live stream effectiveness.
• Train staff or hosts to improve on-screen performance and customer interaction.

Workshop & Customer Engagement Events

• Plan, design framework, and Guidelines for workshops for the Sales Manager
• Ensure alignment between workshops and company marketing objectives.

Market & Customer Research

• Conduct regular market research to understand customer behavior, competitor activities, and product trends.
• Prepare reports on consumer insights, pricing comparisons, and sales opportunities.
• Support management in making marketing and product decisions based on data-driven insights.
• Analyze campaign results to measure ROI (Return on Investment) and recommend improvements.
• Maintain a database of marketing research and performance reports.

Planning & Coordination

• Develop monthly marketing calendars integrating SNS, live streams, workshops, and research activities.
• Prepare performance reports and presentations to the General Manager or Management Team.

• Bachelor’s degree in marketing, Business Administration, or related field.
• Minimum 4–6 years of marketing experience, including at least 2 years in a managerial or supervisory role.
• Strong experience in SNS (Social Networking Service) marketing and live commerce operations.
• Strong in retail marketing, brand management, and digital marketing.
• Excellent leadership, communication, and project management skills.
• Strong English for business communication (reporting, presentations, and collaboration).
• Good analytical, creative, and problem-solving abilities.
• Personal Attributes: Innovative, customer-focused, able to work under pressure, and willing to travel.