This role is to manage and support driver communication and engagement activities for our ride-hailing campaign. The role involves direct interaction with prospective and existing drivers, ensuring smooth communication processes, campaign execution, and field support to meet operational targets.

• Develop message contents, scripts to educate, mentor and take promptly action to the drivers through in-App and any socials media communication.
• Initiate ideas to create attractive digital materials for driver communication.
• Plan and execute field and digital campaigns to enhance driver’s engagement and loyalty program activities.
• Ensure driver documentation, verification, and compliance processes are followed.
• Monitor and keep on track for all stocks movement of driver campaign materials.
• Monitor and analyze campaign KPIs; provide reports and recommendations to optimize performance.
• Address driver inquiries and issues, providing timely resolutions and escalations when needed.
• Support retention strategies to enhance driver satisfaction and engagement.
• Collaborate with marketing and tech teams to align campaign goals and systems integration.
• Maintain accurate records in driver databases.
• Conduct field visits and spot checks as needed.

• Bachelor's degree in Business, Marketing, Operations, or a related field.
• 2-4 years of experience in driver operations, field marketing, or related roles.
• Experience in ride-hailing or mobility industry preferred.
• Strong communication and interpersonal skills.
• Ability to work independently and manage multiple priorities.
• Proficiency in Microsoft Office/Google Workspace; familiarity with CRM systems is a plus.
• Willingness to travel or work in the field as needed.